One of the most common questions we are asked is, “Should I have a podcast?” So we tackle that topic today with a candid discussion about podcasting 101 for authors. You will discover:

  • Zach’s recent success with meditation
  • Some practical tips for increasing your visibility and sales on Kobo + why you want to publish your books on Kobo directly
  • Impressive statistics about the growth of podcasts in recent times
  • Why the guys created the Career Author Podcast + why they’ve worked on a variety of other podcasts over the years
  • Some of the special challenges involved with creating a fiction podcast
  • Other factors you need to consider before you start a podcast: what is your why?
  • How to cater to listener expectations by sticking with a specific podcast format
  • The equipment and software that can help you create a high quality show
  • Specialized podcast hosts
  • Final thoughts on podcasting 101 for authors

The Career Author Podcast is a podcast where co-authors J. Thorn and Zach Bohannon share their struggles and successes as full-time authors, advice for improving your writing craft, and honest discussions of what it takes to build a successful career as an author.

Thanks to our newest Patron: T.W. Piperbrook

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Let J. check the first chapter of your book and help make it stronger for your reader! Check out the details at


Indie Novelist Summit –

Zach’s Mic: The Blue Yeti USB Microphone –

Joanna Penn’s Tips For Selling More Books on Kobo –

The Career Author –

Patreon –

Authors on a Train – Sell More Book Show Summit 2019 –