Today on the show, Zach and J. share a story about something that recently happened to them, and how they turned lemons into lemonade. It leads to a conversation about internet etiquette for authors. You’ll discover best practices for interacting with people in your author career and more:

  • The science of coffee
  • J.’s top tip for writing successful cold emails
  • Why the shotgun approach to marketing is ineffective
  • How the guys stumbled into trouble with Night of the Writing Dead + how they made it work for them instead of against them
  • The unspoken principles of internet etiquette for authors
  • Practical advice for making connections and making the indie author space a better place for everyone
  • A reminder that readers don’t owe you anything + how not to interact with reviewers
  • One simple rule that will help you stay on the right side of internet etiquette

The Career Author Podcast is a podcast where co-authors J. Thorn and Zach Bohannon share their struggles and successes as full-time authors, advice for improving your writing craft, and honest discussions of what it takes to build a successful career as an author.

Get exclusive bonus content by supporting The Career Author Podcast on Patreon at

Thanks to our newest Patrons: Myles Paine, Sheryl Hayes, Edwin Downward, Kimberly Packard, Sandie Hutchins, Marcela

Love to drink coffee while you write? Check out Cadence Coffee Roasters, a family-owned coffee company from Denver, CO. Use promo code “CAREERAUTHOR” to get 10% off your first order.


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