The Career Author Podcast - Lessons in Reader Engagement

Zach and J. provide an update from episodes 48 and 56 where they had high hopes for an experiment to tap reader engagement. They’re not so enthusiastic about the results. You will discover exactly how badly their experiment failed and more:

J.’s experience at ThrillerFest and the continued stigma surrounding independent publishing
Zach’s close call with a hurricane
An exciting new tool for coauthors + how it will revolutionize collaborative publication
How Kobo Writing Life, Draft2Digital, and Publish Drive are transforming the publishing industry
A new tool that makes it easier for you to generate leads with Facebook advertising
Why understanding your audience is essential to marketing success
Two ways J. and Zach tried to boost reader engagement over the past few months
How and why these content marketing initiatives failed + what you can learn from the guys’ failures
How you can develop a better understanding of your audience and use that deeper understanding to build successful marketing campaigns

Plus, submit your ways and hacks to The Career Author Podcast at https://thecareerauthor.com/waysandhacks/

The Career Author Podcast is a podcast where co-authors J. Thorn and Zach Bohannon share their struggles and successes as full-time authors, advice for improving your writing craft, and honest discussions of what it takes to build a successful career as an author.

Thanks to our newest Patron: Marc Graham

Podcast sponsored by Kobo Writing Life – https://writinglife.kobobooks.com

Get exclusive bonus content by supporting The Career Author Podcast on Patreon at www.patreon.com/thecareerauthor

Want to work with us? Get the details at https://thecareerauthor.com/services/

Links:

“Abacus for Co-authors” royalty split, by Publish Drive – https://account.publishdrive.com/register/thecareerauthor

Announced in episode 48 – https://thecareerauthor.com/the-career-author-podcast-episode-48-collaborative-story-building-rock-apocalypse-and-content-marketing/

Full explanation in 56 – https://thecareerauthor.com/the-career-author-podcast-episode-56-content-marketing-for-fiction-list-building-part-2/

2020 Events – https://thecareerauthor.com/events/

The July Giveaway is up now! – http://www.thecareerauthor.com

The Career Author – http://www.thecareerauthor.com

The Career Author YouTube Channel – https://www.youtube.com/channel/UCmIYVcr1UdWgSvYpb3Ol3xg