Maslow’s Hierarchy can be used in so many ways, and in this episode, J. and Zach look at a Bain study from the Harvard Business Review and discuss how it can apply to independent authors. You will discover the pyramid for products and services and more:

  • Zach’s latest experiment with dictation using the Dragon Anywhere subscription service
  • Some exciting things happening over on the Patreon
  • An easy way to sneak more vegetables into your diet
  • How the Harvard Business Review adapted Maslow’s Hierarchy to create the pyramid for products and services + how you can use this model to plan your author business
  • The power of structured listening and knowing your audience
  • Why you need to expand on your books to create new income streams and develop stronger relationships with your readers
  • The difference between prototypes and products
  • Why quality is important for everything you create, regardless of how small it is
  • How to test new products before you release them

The Career Author Podcast is a podcast where co-authors J. Thorn and Zach Bohannon share their struggles and successes as full-time authors, advice for improving your writing craft, and honest discussions of what it takes to build a successful career as an author.

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