What Do Writers With A Thriving Online Business All Have In Common?

They’ve All Built An Email List That’s Given Them Ultimate Freedom

Now here’s your chance to get #1 international bestselling author and entrepreneur J. Thorn partnering with you to develop and launch your email newsletter business.

There are only 10 spots available.

There are only 5 spots remaining.



J. Thorn’s Book-List Bootcamp

The Done-with-You Email Newsletter Business Experience You’ve Been Waiting For

There are only 10 spots available.

Once they’re sold out, you miss out.
So if you don’t want to miss this opportunity, you should act now.
As soon as all 10 spots are claimed and this program is SOLD OUT, you’ll have to wait until next year for the next cohort.

You Know What’s Up, Right?

You know...

That the best way to get total freedom—to give you the time to do everything else you want to do in life—is to develop a sustainable and profitable email newsletter business.

✅ That you can't sell direct without an email list.


✅ That you can't sell anything without an email list.


✅ That you can't sell sponsorships without an email list.


✅ That you can't sell an online course without an email list.


✅ That you'll never enjoy passive income without an email list.


Now, picture this all-too-familiar story:

You’ve spent years (and thousands of hours) building an email list.

…Except you wrote what YOU wanted.

Sure, it’s interesting to your mom and maybe your friend at the gym, but your list NEVER seems to grow.

Nobody cares about your email list.

You get one or two organic subscribers a month, which means it’ll only take you 40 YEARS to get your first 1,000 subscribers.

This is because you made a list and then tried finding people who are interested in your niche, instead of finding an interesting niche and making a list for those people.

It’s a common mistake I’ve seen (and made) many times.

Writing, publishing, and promoting an email list is too important to get wrong.

That’s why even though every creative entrepreneur knows they NEED an email list, so few invest the time and money to CREATE theirs.

You want to know what will happen if you invest in yourself.

What kind of results will you get?

Amazon royalties before (April) I implemented my "Book-List" system,
and after (July) I implemented my "Book-List" system.


Don’t take my word for it.

Listen to the transformation of Jeff Elkins, from struggling father to thriving founder of the Dialogue Doctor.


No savings, no hope, worrying about paying son’s college tuition.


Consistently earning thousands of dollars per month, paying for son’s college tuition.

I’ve even helped some of the most successful online entrepreneurs…


“I've co-written two novels and one non-fiction book with J. Thorn, and he has taught me so many things about collaboration. He is patient and kind with his feedback, is open to working in different ways depending on the project and the person, and brings extensive experience of collaborative projects, both with authors and from his background in music. I highly recommend working with J.”

-Joanna Penn, New York Times and USA Today bestselling author


“J. Thorn doesn't just help writers do their work, he shepherds them into being the authors they always dreamed they could be. His gift at community-building married with his patience and determined encouragement is exactly what the new writer needs to grow their wings and fly.”

-Rachael Herron, international bestselling author of more than two dozen books and a proud member of the NaNoWriMo Writer’s Board


“J. Thorn is an expert worth listening to. He's been an educator for 25 years, which means he knows exactly how to make complex ideas worth using simple enough for you to understand and implement. He walks you through, step-by-step, how to take your career to the next level. Don't waste any more precious time going it alone.”

-Honorée Corder, TEDx Speaker and Strategic Book Coach


“The sessions were amazing. I’m a bit of a weird all-over-the-place kind of person, but J. really ran with whatever I threw at him. His ideas and advice were spot on. His coaching felt like an extra set of very very smart eyes and brains on my ideas. I don’t say this lightly. This was the best coaching I’ve ever received for being so spot on and so helpful.”

-Chris Brogan, New York Times bestselling nonfiction author…and who knows? Maybe future fiction award winner too!


“J. Thorn is a genius! He asked leading and thought-provoking questions so that I didn’t take the first or even second idea that came into my head but asked me to dig down deeper, which is where the gold is hidden.”

-Jami Albright, bestselling author of the "Brides on the Run" series

It’s not good enough to just “have a list” anymore.
You have to give people what they want, and anticipate what they need.
And the best way to do that is to create the best, most entertaining, most informative newsletter for an EXISTING audience—one that will be around for decades to come.
Except you don’t know how to find and serve that audience.
The industry, the niche, the weekly email, the ads, the cross-promotions, the productized services, the growth strategy, the monetization strategy, the social media strategy…
Your head is spinning and you don’t know where to begin, or what to do it, or how to do it. You don’t even know what your ROI should be.
Until now.


J. Thorn’s Book-List Bootcamp

This is the best way to launch, publish, and grow your email newsletter if you don’t have a team of virtual assistants and 5-figure monthly ad budget.

In Book-List Bootcamp, indie author OG and email list veteran J. Thorn will help you go from zero to hero.

And you, as a Book-List Bootcamp attendee, are going to get a done-with-you version of Thorn’s personalized 1:1 coaching experience for which writers and entrepreneurs have paid more than $10,000 for.

Spectrum of Options

Here’s how it works and what you get.


You need to know that you need an email list before committing to this.

If you think you might need an email list, this is NOT for you.
This is for people who know they need a list.
You may not have even signed up for an email list provider yet, and maybe you haven’t even thought of a business idea yet.
But you just want it done. You want it all done.
But you don’t want someone else doing all the work for you.
You’re willing to invest 4-5 hours a week consistently, as long as you have a proven process that guarantees you’ll build a list with at least a 40% open rate and a 10% click-through rate. You understand that you’ll have to spend some money on the best email newsletter platform and for targeted list growth.
This you?
If yes, join us now.

When you arrive in Cleveland for Book-List Bootcamp, the first thing you’ll do is identify an existing audience.

This first meeting around a table, with the other attendees, in REAL LIFE is mission-critical and doesn’t happen with books, online courses, or virtual cohorts.

You’ll share what you’re passionate about, the thing that you find yourself thinking or talking about all the time—but that also intersects with a viable market trend so that you’re not wasting time building something nobody wants.

Because there are countless email newsletter list themes or topics, but only one that’s YOURS, turning you into an instant authority who publishes the “never skip” email in someone’s inbox.

Of course, J. is going to leverage his years of experience as a writer, publisher, and entrepreneur to help you stay the course, to zero in on an idea that will make you money.

This removes the risk of starting an email newsletter that nobody reads, that doesn’t earn.

Now you’ll have the best chance at making money.

Secrets revealed to you, the select few!

You’ll start a newsletter on the most dynamic and powerful email list platform, built by the world’s most successful email newsletter businesspeople. Hint: It isn’t Substack.

Look at J.’s growth, open rates, and click-through rates.


Once you learn the fool-proof way to generate content ideas, you’ll discover how you can leverage the power of AI to help you write incredible content—in a fraction of the time.

With an existing author platform and two email lists of more than 5,000 subscribers in total, you’ll get the opportunity to promote your newsletter to J.’s loyal subscribers.

After writing a short guide or manual, you’ll marvel at the simplistic synergy between an email newsletter and an ebook—an upward spiral of growth and monetization.

If your idea aligns with J.’s audience, you’ll even get the idea to “co-publish” with him, tapping into his existing readership to jump start yours.

SIX books from ONE series in the top 30 of the Authorship category on Amazon!


These people are learning how to use an AI-assisted writing system. You can too!

Book-List Bootcamp Venn

You can finally quit the never-ending hamster wheel of social media, instead focusing on a targeted approach to help the people in the audience you’ve identified. Remember, we’re not building an audience—we’re identifying one.

And with a little-known tactic, you’ll be amazed at how an authentic act of generosity can seed the Amazon algorithm, getting to show your book to more people in the audience you’ve targeted.

Throw a few bucks a day into an Amazon ad, and you’ll magnify the reach and exposure on the world’s biggest marketplace.

Now, if you try to purchase all these services separately...
this is going to be way more expensive than $2,500.

For example, I charge $499 for a thirty-minute consultation. That’s about $1,000 hour.

So, to get just 5 hours of consultations with me, you’re looking at $5,000.

Now, let’s say you want me to run a business diagnostic for you—validating your idea and helping you to develop a business plan. That service starts at $5,000.

Now you’re up to $10,000.

But what if you want to spend a weekend with me in person? I offer that service starting at $15,000 per weekend.

Add it all up, and you’re looking at a minimum of $25,000.

And again, to get all the above as part of the Book-List Bootcamp is $2,499.

And it works.

Listen to what previous business coaching
clients have said about J. Thorn’s services:

"It's been a great learning experience... And yeah, highly recommend."


"I can put a shingle up and start a business right away, and start earning money right away..."


"I feel that I'm taking away from it is a way to position myself in the market, that's maybe a little different than someone else."


"J. Thorn delivers... he over delivers in a gentle and direct way. And I learned so much this weekend."


"The way that J sort of conveys information and imparts wisdom is so natural."


How much does this cost if you try to get all these things one by one?

Anywhere from
$15,000 to $25,000.

How much do you have to invest in J.’s Book-List Bootcamp to launch your email newsletter business?

Only $2,499!

Take this limited opportunity to launch the lifestyle you’ve been dreaming about.

Here’s What The Most Recent Workshop
Attendees Have To Say About Their Experience:

"J. has a significant level of experience both in sort of general business development and in the specific type of business I wanted to develop. And I found that his experience really with my kind of business was what I needed."


"I chose J. because his experience and his personality and his just, again, patient, gentle way to get you where you need to go. And it's not always where you see yourself going at first, and that's what I love about working with him."


"Everything he teaches, he's passionate about it. He's a great teacher, which is hard to find."


"J.'s really easy to talk to, and a really good listener. So if you're really honest with him, he's going to be able to give you the best advice."


"J. just has this ability, it's almost indescribable. But it's this very patient, but determined way to get you from problem to solution. In a very short time, and in a way that really works for you."


Take this limited opportunity to launch the lifestyle you’ve been dreaming about.

important information


COhatch Beachwood
26300 Cedar Rd. Suite 1105
Beachwood, OH 44122


October 13-15, 2023

Ticket Includes:

Access to the event and post-event support

Ticket Does Not Include:

Transportation, Food, Lodging

100% Immersion Weekend - No Virtual Option or Replays

frequently asked questions

When is the next one?
J. isn’t sure if there will be a “next” one, but if there is, it won’t happen until next year (2024).

What will I do during the Book-List Bootcamp weekend?
You’ll arrive in Cleveland on October 13 for an optional Happy Hour to meet J. and the rest of the cohort. You’ll then spend Saturday and Sunday in a beautiful, new, 30,000 square foot co-working space, with plenty of opportunity for individual and group work. This isn’t J.’s first rodeo. He’ll organize the weekend in a dynamic rhythm of direct instruction, private work time, and group feedback. On Monday morning, you’ll be ready to send that first email to your list.

How much do I have to invest again?
J.’s coaching fees range from $15,000 to $25,000 for private clients who want a done-for-you service. But this weekend workshop is practical and affordable for most creative professionals and entrepreneurs. No long, drawn out programs and waiting for results. Invest in one weekend—in yourself and your business—and leave with a proven system you can use forever.

All of J.’s expertise at a fraction of him doing it for you.

But what if I don’t have an email newsletter business idea yet?
Perfect. That means J. can help you, the same way he’s helped Jeff Elkins and countless others. Thorn excels at finding the right idea, for the right person, at the right time.

Sit back and relax as J. guides you through the ideation process to find that golden idea you’ll turn into a satisfying and profitable business. He’s done it multiple times for himself, his personal clients, and now he’s going to do it for you.

Will I be starting the business myself?
Sort of. J.’s job is to help you identify your intersection of passion and commerce, develop a content strategy, set up your email newsletter platform, and start acquiring your first subscribers.

Private clients who have paid J. for business coaching have found it challenging but enjoyable because J. provides a framework anyone can use—as long as you do the work.

Book-List Bootcamp empowers you to launch an email newsletter business completely on your own, but with J. Thorn right beside you every step of the way.

If you’re tired of the overwhelm from online courses or programs with little-to-no personal attention, the Book-List Bootcamp is perfect for you.

What all is included again?
You’ll get an immersive weekend with a handful of other aspiring entrepreneurs and the guidance of J. Thorn. Going from idea (or lack of one) to implementation in 48 hours or less. And when you get home, you’ll have access to a private communication platform so you can get help from your fellow attendees and from J. himself.

You have to pay for transportation, accommodation, and meals. The inspiration and life-changing experience is included in the price.

What will the group dynamics be?
With a maximum of just ten attendees, you’ll get the best combination of group brain power and individual time with J. This isn’t like getting dumped into a Facebook group of 5,000 people who all bought the same online course, everyone struggling to keep their heads above water while the course creator has the “admins” answer questions for them. Imagine sipping a cup of coffee, around a table in REAL LIFE with J. and others who are on the same mission. You’ll create friendships and a personal network that will last a lifetime.

Do I get 1:1 time with J.?
Absolutely. This is the difference maker, the value proposition, or any other business-y jargon you want to use to describe what sets this experience apart from all the rest. You’re in a room with a small group of like-minded people, with access to J. the entire weekend, and beyond. There’s no substitute for these kinds of face-to-face interactions. Not in a Facebook group, not on a phone call, not on Zoom.

I mean, that’s what you want, right?

Book-List Bootcamp makes it as easy as possible for you to launch and monetize an email newsletter business short of J. doing it for you.